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WE MAKE PLANT-BASED, HANDCRAFTED SOAP AND SKINCARE PRODUCTS THAT HELP PEOPLE FIND THEIR GROOVE AGAIN.

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SOAP BARS

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SOAP PUCKS

Fun sized soaps that are great next to sinks, more practical in smaller areas, travel friendly and more!

Order a 5-pack in your favorite scent or get a variety pack.

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GROOVE OIL

A multi-purpose, non-comedogenic oil blend ideal for beards, brows, follicles, cuticles, dry and itchy spots, and more!! Encourages hair growth and healthy happy skin. THERES NO WRONG WAY TO GROOVE!
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SHAVE TUBES

An Organic Shaving Cream that helps achieve a perfect shave anywhere on the body. Creates a rich and luxurious lather and washes off easily leaving your skin feeling smooth and soft.

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AFTERSHAVE

An Organic Aftershave that helps sanitize and nourish your skin while reducing redness and irritation that might occur during shaving.

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DEODORANT

An Organic Non-Aerosol Aluminum Free All Natural Deodorant. Stay fresh without any harmful or synthetic ingredients.

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PARFUM

An Organic Parfum made from a Calendula Infused Non-Denatured Ethanol and Essential Oils and/or Natural Fragrance. A Parfum in the highest quality and potency of fragrance. Grab your favorite scent and step into the SPOTLIGHT!

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ACCESSORIES

Sustainably soured, handmade, vegan accessories to help get the most out of our products.

  • BEARD BRUSH

    BEARD BRUSH

    Sale

    BEARD BRUSH

    $10.50 USD
    $15.00 USD $10.50 USD
    Sale
  • SHAVE BOWL

    SHAVE BOWL

    Sale

    SHAVE BOWL

    $10.50 USD
    $15.00 USD $10.50 USD
    Sale
  • SHAVE BRUSH

    SHAVE BRUSH

    Sale

    SHAVE BRUSH

    $10.50 USD
    $15.00 USD $10.50 USD
    Sale
  • SOAP DISH

    SOAP DISH

    Sale

    SOAP DISH

    $10.50 USD
    $15.00 USD $10.50 USD
    Sale
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BUNDLES

LIMITED DEALS AND OUR BEST SAVINGS.

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CLEARANCE "B-SIDES"

One off scents, unique sizes, custom order extras and rarities. Once they are gone they are gone.
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DON’T LET SOGGY SOAP KEEP YOU FROM GROOVING! OUR GROOVE SOAPS SOAP DISH WILL HELP YOU GET THE MOST OUT OF YOUR EXPERIENCE.

SOAP DISH

$10.50 USD
$15.00 USD $10.50 USD
Sale Sold out
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Let customers speak for us

from 45 reviews

Smells good and feels good on the skin.

jeffrey hall
Persimmon Hollow Brewing - Gypsy Hiker Hazy IPA Beer Soap
Persimmon Hollow Brewing - Gypsy Hiker Hazy IPA Beer Soap
Love the Lavender & Cedar!

I have a soft spot for lavender, but I always love groove soaps! Itll stay in my home bathrooms as long as it’s available :)

Emily
LAVENDER AND CEDAR
LAVENDER AND CEDAR
Love the scent of Wildflower

Wildflower is one of my favorite scents. Love All of Groove Soaps and so do my kids!

Paula Millan
WILDFLOWER
WILDFLOWER

So good I bought it again

Brendon Kulikowski
Tactical Brewing - Reece E's Phone Home White Stout Beer Soap
Tactical Brewing - Reece E's Phone Home White Stout Beer Soap

XMAS COAL

Paula Millan
XMAS COAL
XMAS COAL
My favorite Soap

Since I found groove soap, its the only soap my family uses. We love all of them, but Fresh and Clean is my personal favorite. Love the smell and what I also love about Goove Soap, is how long just one bar lasts compared to previous home made soaps I've tried in the past.

Paula Millan
FRESH AND CLEAN
FRESH AND CLEAN
Super soap

My order arrived professionally packaged, and much sooner than I expected. I am extremely happy with my purchase.

Nassi Rahbari
PINEAPPLE PLUMERIA
PINEAPPLE PLUMERIA
Singing in the Shower

Im always looking for a good handmade, plant based soap and this definitely hits all the notes. It's also nice knowing that I'll have three bars and that those will last me a while. Also, really cool that they are cut with guitar strings.

D.M.
ALL STAR BUNDLE
ALL STAR BUNDLE
The smell is amazing!

I’d only does the soap treat my sensitive skin really well, it is the smell that just amazes me! I would put a bar of soap in every room if I could, because it just smells fresh. No artificial sense or anything funky just fresh and clean. The way she should be!

J.A.
ALL STAR BUNDLE
ALL STAR BUNDLE
Music To My Ears!

I have been on the market for some great soap and this does not disappoint! I love the smells of each and this has left my skin feeling fantastic. Customer for life!

Mike F.
ALL STAR BUNDLE
ALL STAR BUNDLE
Best smell I have ever smelled

Ok so I got this because it looked good and no joke, this bar smells amazing. I am a grooving all day long with this amazing bar. I love you dudes for making this stuff and can't wait to take my next shower LOL. For real though...great product.

Ty
ALL STAR BUNDLE
ALL STAR BUNDLE
Superb Soap!

Feels and smells great! Highly recommend!

Nicholas Melashenko
Persimmon Hollow Brewing - Gypsy Hiker Hazy IPA Beer Soap
Persimmon Hollow Brewing - Gypsy Hiker Hazy IPA Beer Soap
Smells great

I would recommend this to everyone, bonus they are extra big bars of soap.

John Moore
Pub Crawl Beer Soap Series Bundle
Pub Crawl Beer Soap Series Bundle
Best Scent

All your soaps are great but I like this one the best.Used to have dry skin but this has cured it.Will be back for more.

Tom Livesey
LAVENDER AND CEDAR
LAVENDER AND CEDAR
So fresh and so clean, clean

Smells great and keeps me fresh.

John Moore
BDM BOURBON
BDM BOURBON

OUR MISSION

To deliver the highest quality, hand-crafted, natural soap and skin care products that help people get a pure, honest clean with ingredients that you can pronounce and feel safe putting on your skin. 

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Want A Custom Soap?

We do custom orders. Collaborate with us to design a soap bar that will be perfect for you. Whether it’s to gift, hand out at a business gathering, market your brand, to sell as merch or to keep to yourself, we have lots of options and sizes to work with. Custom orders have a minimum order amount as well as a 60-75 day turn around so plan ahead and let us do the rest.

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